Hello to all Bear Valley Snow Enthusiasts,
It’s now been just over one month since I have been named CEO of Bear Valley Resort Group and I can tell you that my enthusiasm and excitement about the coming ski season and what we can jointly create in Bear Valley is increasing daily and weekly.
I want to use this blog to learn about YOU, our guest and customer, communicate information, discuss issues and/or make observations. I invite all of you to ask questions, post comments and observations, let us know when we are doing well and when we are missing the mark. I will use this blog as an important element in understanding changes we need to make to reach our vision of being the premier or ultimate family resort in the Northern Sierras, serving snow enthusiasts of all levels and abilities.
As I mentioned in my press release, I believe that we have all the ingredients to be this special place where you want to spend your time with family and friends, enjoy the outdoors and experience our services, be it skiing or snowboarding, cross country skiing, snowmobiling, hiking, biking or simply having a nice and cozy meal at one of our restaurants. Having said this, I also want to acknowledge that change will not always please everybody and is at times difficult to understand or accept. I hope this blog will help clarify the "what" and "why's" of changes and provide a forum to air questions.
As many of you know, the Bear Valley Mountain Resort owners purchased Base Camp, or as remembered by most The Red Dog. The facility is being converted to much needed employee housing. This will allow us to house all of our international seasonal team members in, or around Bear Valley. I believe this will add a lot to Bear Valley’s character and personality, having around 60 additional residents in town for the season.
This change is not happening without some hardship however (especially for locals and some of us long time weekend residents). The restaurant and bar at the Red Dog has been closed as we could not find a feasible way to keep a bar and restaurant operating in an employee building. We are working with Bear Valley business owners to create additional venues.
The fall is slowly giving way to winter in Bear Valley. We saw the first natural snow flakes and snow making has started. As you all know we are dependent on Mother Nature to firm up an opening day, as we need cold weather to make snow and the natural stuff to have some powder fun. So get your boards and boots ready and visit this site often for the latest updates on weather conditions and opening day.
I look forward to welcoming you in Bear Valley.
Martin
